Nov 2025 Smart Marketing: a Conversation with Ineke Clark
In October, I invited my friend and business ally, Ineke Clark, to speak with my clients in an 80-minute Zoom session about how to market our businesses more effectively. Ineke is the owner of Ambition Social, a social media and brand strategy company based in Adelaide that provides mentoring and consulting to business owners around Australia. Here are some of the highlights from our chat. Question: How can someone create a strategy for their business? Answer: It starts with defining their goals for their business. Whether that’s attracting better