Dec 2021 What Did We Learn In 2021?
At the beginning of 2021, we were hoping the worse of COVID might be behind us, and some sort of normality could be experienced. But no, the delta variant, prolonged lock downs and imposed vaccinations dominated the year. Considering this year was even crazier than last, the Landscape Industry, and most businesses operating in this area, have done very well.
Now that we are at the end of the year, let’s reflect on what worked well and what could be done differently next year. Some ideas below might help as you plan some positive changes for 2022.
OUTSOURCE / DELEGATE TASKS TO OTHERS
I think it’s useful to write a list of all your tasks, and highlight the ones you know you should hand over to someone else. Then ask the most appropriate person in your team (employees, admin staff, bookkeepers, accountants, marketing assistants) to do that task. You may think, “but they won’t do it as well as me!”, and I say, if they do it 80% as well as you, that’s great. The aim is to free up your time so you work on what you should be working on, in order to grow your business.
STAFF ARE HARDER TO FIND, SO WORK ON RETAINING THE ONES YOU HAVE
I have stated this a couple of times in previous articles for obvious reasons. Constantly ensure they feel part of your extended family by feeling appreciated, accountable and rewarded while developing.
WORK WITH CLIENTS THAT SUIT US
Don’t waste time working with clients and projects that you know are not right for you. This issue is the biggest time waster for business owners and the biggest profit destroyer in our Industry. The level of enquiries this year gave you the freedom to pick and choose your clients. So take time qualifying properly. I think 2022 will also be a buoyant year for the Landscape Industry.
LEAD WITH POSITIVE ENERGY
Our mindset can be negatively affected by a lazy employee, what the media is reporting, or a job that has gone pear shaped. The key as a business owner is to lead and influence our clients, our team, and our associates, in a positive and upbeat, yet realistic manner. We all get stressed, but find your own way of clearing your head, so that you can communicate and work effectively.
THE SIMPLE THINGS IN LIFE ARE IMPORTANT
Although we all spent more time at home and away from our extended families this year, it did teach us that the simple things in life are the most important. Loving our family, being in nature, maintaining our physical and mental health, appreciating friends and our freedom. Regardless of what happens in life, it’s the core principles that matter the most.
Thank you very much for reading my articles this year. I wish you a happy Christmas. Enjoy the freedom of hanging out with loved ones and mates, and having a laugh. We will be back again in 2022 with new goals to strive for, and new problems to solve. Cheers,
John Corban.